Why did they need a change?
Ski Nórdico, a winter activity center located in Bariloche, faced a common challenge among regional tourist destinations: a manual, fragmented, and non-scalable booking system.
As demand grew and coordination with agencies, providers, and customers became more complex, it became urgent to design a digital system tailored to the real dynamics of snow tourism.
Phase 1
maR 2023 - feb 2024
Analysis of the local and global tourism market
Definition of visual identity and graphic system
User flows and wireframes
Development of the system prototype 1.0
phase 2
maR 2024 - AGO 2024
Feature improvements in system 1.0
Internal functionality testing
External use and testing (internal sales team)
phase 3
SEP 2024 - JUN 2025
Design and implementation of system 2.0
Testing and functional improvements
Features enabling system scalability
wireframes to start exploring
From the start, we built a series of wireframes (low-fidelity screens) to organize the system’s complexity: multiple activities, user profiles, and agencies with different workflows.
The wireframes made it possible to visualize booking flows, the admin dashboard, and mobile-optimized views. With them, we validated key usability decisions with the Ski Nórdico team, aligning real needs with a clear, efficient digital experience.
system 1.0
from paper to screen
For the 2024 season, we developed a first functional prototype that enabled digital booking entry, availability checks, and time-slot management. The system was tested in peak winter, in real context, with the internal team and partner agencies. Weekly user sessions let us fine-tune details, improve navigation, and confirm the product met Ski Nórdico’s day-to-day needs.
system 2.0
designed from real experience
With feedback from the season and insights from the prototype, we developed system 2.0 — a more robust, clear, and functional version. We redesigned the dashboard for faster scanning, reorganized navigation for better mobile performance, and refined each screen based on the team’s real workflow.
We added activity-specific cards, user filters, and new features to manage agencies, package deals, and settlements.
The system became an everyday tool that keeps pace with the real rhythm of the season’s operations.
"Finding Quira was ideal. The challenge was — and still is — enormous.
Designing a system with two types of B2B clients that depend on each other within the same platform is no easy task. As a new development, we needed a system that would make a strong visual impact to gain early traction with our first clients. Quira delivered both programming and UX/UI design, providing solutions and adaptations tailored to the specific needs of our industry."