Ideate and design a campaign to reposition the brand in RRSS

Client: Smams     l      Year: 2020      I      Argentina


Smams produces, markets and sells a variety of products without T.A.C.C. and gluten-free of the highest quality. They contacted us to devise, together with Gato Audiovisual‘s audiovisual content, a campaign to re-position the brand on social networks. The objective of the campaign was, through photography and a typographical intervention, to highlight its flavor and variety.

Research on brand users

First sketches and typographic tests

Final graphic design for the campaign