A book, a travel guide, many experiences. An astrology game.

Client: Astrolúdica     l      Year: 2021      I      Argentina

Context

Juliana Bettinelli has been working at Astrolúdica for years, seeking to communicate, investigate and share information in astrological and ludic language.

For the design of this book we worked together, looking for the pertinent forms and logics to tell Astrolúdica in the form of a book, a creative travel guide.

Our work began with the creation of the visual identity system: logo, photographs, symbols and illustrations and ended with the editorial design of the book, with its use accessories, such as bookmarks and game cards.

Isologotype's construction

Research and early sketches

Editorial Design